Typically we use Flash to build our websites. The file sizes are small and the degree of interactivity available is impressive. You can have all the usual ingredients of text, graphics, photographs, audio and animation along with easily accessible video.

Interactive maps work well to navigate to locations and you can use drop-down menus too drill into more detail, so there’s never too much copy on one page but people who need to know more can get it.

Photograph galleries are a good idea so a viewer can click through a selection.

One great advantage with Flash is that your Flash presentation can go into your website and vice versa.